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Analysing and extracting intelligence stored in video formats
For the next Internet and intranet generations, video information must be as searchable and accessible as today's text based content. This requires capturing, encoding and indexing video content from a variety of sources to generate a comprehensive range of metadata or tags.
Next to such largely automated high volume processes, a variety of high-value recordings require intelligent video analytics by specially trained operators with the right technology to extract the information needed. Typical cases are:
- Commercial analysis (return on advertising, sponsorship, etc)
- Performance analysis (sports events, etc)
- Video library creation (scene or character level indexing, categorisation etc)
For some of these applications, our video analysts work with unprecedented accuracy and precision, identifying and classifying many thousands of events per video hour, with split-second time stamps and highest spatial resolution. VentureAxis offers video processing and analysis solutions on both, a project or a fully outsourced operations, basis. Processing is offered as
- Real-time service
- Near real-time service (typical turnaround 24 to 72 hours), or
- Batch (archive) processing
Services include:
- Video format conversion and high-speed transport
- Video monitoring or analysis according to predefined criteria
- Tagging, event classification and recording other meta information
- Building and maintaining video library databases, including source material and metadata for search, retrieval and compilation purposes.
Unlocking the value of media archives
Whether TV broadcasts, private or public film archives, sports event documentation, arts, scientific or historic coverage, all these constitute enormous assets for their owners to be realized in an increasingly connected and content hungry society.
Key conditions to successfully leverage archive content are its availability in electronic format, online accessibility, fast and efficient retrieval, effective digital rights protection and the usage of one of several online distribution and fulfilment channels. Attractive content generates revenue through direct sales or content syndication, to consumers, corporations or content publishers.
VentureAxis offers solutions to collect, index, catalogue, retrieve, manipulate, distribute and protect the copyright of audiovisual archive materials.
VentureAxis works with best-of-breed technology providers to establish simple or complex digital archives. We provide cost-effective services to index, structure, enhance and analyse often-disparate source materials into a consistent archives optimised for online access and distribution.
VentureAxis offers solutions and services for:
- Creating, from existing video assets, simple or complex archives suitable for online access and information delivery.
- Hosting secure and high-performance online storage solutions that can integrate, if necessary, with existing online, nearline and offline storage systems.
- Implementing and operating content distribution systems, including browsing and preview, eCommerce, download, fulfilment, security, DRM and other functions.
Sponsorship Effectiveness and Licensing Compliance
With another application of our digital media service, VentureAxis is able to identify, analyse and report brand exposure across both video and audio footage to assist in the measurement of effectiveness of a sponsorship campaign. Viewing angle, logo occlusion and percentage of an image can all be measured.
The service can equally monitor compliance with any sponsorship or media licensing agreement in terms of, for instance,
- Competitors' advertisements
- Content alteration
- Media distribution regulations
Contact us for more information or a demonstration of our Video Processing & Analysis solutions, or how we can help you to make the most of your archive assets.
